by Cathy Alinovi | Aug 31, 2018 | Latest News, Our Stories
Keeping conversations open with customers is how to maintain those relationships. There are different ways to engage in conversation, a spokesperson/animal is one such method. Whether a spokesanimal is right for your business depends on your business culture. What is...
by Cathy Alinovi | Aug 10, 2018 | AAFCO, AAFCO Meetings, FSMA, Labeling Updates, Latest News, Our Stories
One of the benefits of attending AAFCO meetings is to engage in discussion as the committees work through future regulatory issues. Once items are presented at the semi-annual and annual meetings, they are public record and open for discussion. Below is a short...
by Cathy Alinovi | Jul 17, 2018 | Latest News, Our Stories
The short story: the problem is that we are fighting 50 years of training. The competition is way ahead of us. They have inundated the marketplace with the concept that “people food is not healthy”, that “responsible pet owners feed pet food”. We now have three...